Archive for the ‘off page SEO’ Category

b. Backlinks and your blog signature

Wednesday, August 5th, 2009

It’s important to note that if each editor has a list of 10 keyword that the site wants more backlinks for each month, that they use the signature portion of their blog posts to accomplish this. Here’s an example using “Xbox 360 reviews”:

Sample Blog Signature

Vallery McNeish is chief editor

for the best SEO tips at SEOWithoutBorders.

The name, “Vallery McNeish” can also be linked to her profile on the site if available or to the blog itself. (Of course each blog post links back to the blog itself via the title.)

(SEO training video showing how to use the signature of a blog to backlink – courtesy of a fellow SEO friend of mine in Colorado, Nathan Anderson):

http://screencast.com/t/3lZYHp0EJDo

(Note my Signature below ;) )

Written by Lawrence Touitou-

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Lawrence Touitou brings you the best SEO optimization, tips and advice on his SEO blog: SEOWithoutBorders.org - a collection of some of the best, SEO best practices from the most prominent SEOs in the industry.

a. Pinging

Wednesday, August 5th, 2009

Then each time you update your blog – written a new post – you’ll want to send a “ping” to directories that you have submitted your blog to. Just enter the blog name and url to one of the pinging services such as “pingomatic” or “pingler”:

http://pingomatic.com/

http://www.pingler.com/

http://www.pingoat.com/

Pinging your blog alerts directories that you have new content, updates that content on the directory and thus, gets it crawled by major search engines fast. A lot of directories and services will place your blog on top of the list of updated blogs, which will make it more visible to search engines and potential visitors as well.

(* More on pinging and a full list of ping services is included in the appendix.)

Written by Lawrence Touitou-

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Lawrence Touitou brings you the Best SEO, tips and advice on his SEO blog: SEOWithoutBorders.org - a collection of some of the Top SEO best practices from the most prominent SEOs in the industry.

4. Submit to Blog Directories

Tuesday, August 4th, 2009

While you may be doing a great job and a lot of editorial effort to keep your blog fresh and entice users to pick up your feeds via “subscribe” widgets (are you?)
Subscribe to this Feedrss2

(Cool video to show users what rss is, why it’s cool and how to subscribe to feeds – can be placed on blogs to educate users- see my home page) http://www.youtube.com/watch?v=0klgLsSxGsU)

there’ s still a vast world of blog directories you can use to get your stories out there and build valuable inbound links for your blog and your business. Here are some of the more popular Blog Directories* that pass page rank:

a. Best of the Web Blog Search PR6
b. Bloggeries PR3
c. Blog Hub PR7
d. Blog Search Engine PR4
e. Blog Universe PR3
f. Technorati PR9

(* A full list of blog directories is included in the appendix.)

Rather than copying and pasting new content in these directories repeatedly (like with other submission methods), all you need to do is submit the blog name, url and category once to each directory. That’s the beauty of blog submissions.

There  are 3 more parts to this ‘Submit to Blog Directories” blog- post so stay tuned for more blogging backlinks tips!!!

Written by Lawrence Touitou-

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Lawrence Touitou top SEO expert brings you the best SEO tools, tips and advice on his SEO blog: SEOWithoutBorders.org - a collection of some of the best, SEO best practices from Top SEO experts.

2. Submit to Niche Directories

Monday, August 3rd, 2009

Niche Directories have a top level domain (or content on that domain) which is related to your niche. This also includes niche sections of news sites. They are typically more flexible than General Directories when it comes to anchor text (see appendix 1) and they’re free! Submitting sites, mini-sites, sections and features of your webpage to niche directories that focus on a specific industry can provide a lot of value. The way to do this is just to create an account profile, and submit.

Here’s an example of niche directories that allow you to submit pages*:

  1. Games – free – http://www.directorycritic.com/games-directory-list.html – PR3
  2. Games – free – http://www.exogama.com/general/cheats/ – PR4
  3. Games – free – http://www.arcadeforce.com/ – PR3
  4. Games – free – http://game.nnhit.com/ – PR3
  5. Games – free – http://club-cheats.com/ – PR3
  6. Movies – free – http://www.tmz.com/ – PR 7
  7. Movies – free – http://www.imdb.com/ – PR8
  8. Movies – free – http://movies.nytimes.com/pages/movies/index.html – PR7
  9. Entertainment – http://www.sfgate.com/entertainment/ – PR4
  10. Entertainment – free – http://www.examiner.com/San_Francisco-Arts_and_Entertainment.html – PR4

(*’Content editors for each site can know the best niche directories for their content.)

Have editors (or yourself) create accounts and post content in 5-10 of their favorite niche directories regularly and you’ll have backlinks pouring in from every IP imaginable in no time!

Written by Lawrence Touitou-

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Lawrence Touitou brings you the best SEO tools, tips and advice on his SEO blog: SEOWithoutBorders.org - a collection of some of the best, SEO best practices from the most prominent SEOs in the industry.

1. Submit to General Directories

Monday, August 3rd, 2009

Here are some of the more prominent directories that are worth investing in*:

  1. dmoz  – free – http://www.dmoz.org/ – PR8
  2. Yahoo Directory – $299 annually – http://dir.yahoo.com/ PR8
  3. Business.com $299 annually – http://www.business.com/ PR7
  4. Best of the web – $99.95 annually – http://botw.org/ – PR6
  5. Joe Ant – free- http://www.joeant.com/ – PR5

(* A full list is included in appendix 1)

IGN_DMOZ_backlinks2

The action here is to create an account, and submit your ranking pages (object pages) listed in the appropriate page or section of each one of these directories (as shown above for DMOZ) such that they link back to site*. If top-listed competitors for your kws are using them, it’s even more important to be on par.

(*Notice that DMOZ and other “General Directories” have guidelines that may not allow you to use “SEO Friendly” link anchor text (see appendix 1) to link back to your site. Niche directories, discussed next, allow you to overcome this shortcoming. Still, General directories have their place in the 7 Step Plan because they are highly authoritative and by linking to them pass authority to your site.)

Written by Lawrence Touitou-

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Lawrence Touitou brings you the best SEO optimization, tips and advice on his SEO blog: SEOWithoutBorders.org - a collection of some of the best, SEO best practices from the most prominent SEOs in the industry.